Strategic business management in the Digital age

  • Advised one or more organizations
  • Published a book, article, or paper
  • Received an award or special recognition
  • SAFe 5 AgilistReceived one or more certifications
  • Networked with other professionals
  • Earned one or more college degrees
  • Limited-edition achievement recognizing early members of Workfolio
  • Founder of Boy Scout Troop 99
  • Considered an authority in a particular field
  • Taught a subject or trade to others
  • Filed one or more patents
  • Considerable experience using technology
  • Received one or more promotions within an organization
  • Generated a substantial amount of money for an organization
  • Endorsed by co-workers or clients!
  • Everywhere around the world!
  • IBM Global Business Intelligence Solutions
  • Donates time to philanthropic causes or organizations


Alex Zekulin, Ph.D.
Today, we analyze more data, glean more information about people places, & systems.  But the questions have not changed in 20 years. Wayne Gretzky used to say "he goes to where the puck will be, not where it is".  Isn't time to ask the new questions?
My name is Alex Zekulin, and I have more than 15 years experience in providing analytical solutions to companies in a variety of industries including the energy, healthcare, transportation, telecom and media & entertainment sectors. I am a strategic problem solver with a real passion for using advanced analytics to help companies solve complex operational problems. I help company leaders understand their short- and long-term options and make decisions that drive results that stick. I am looking for a strategic analytical leadership position in the DFW area.

  • I am an Independent consultant and certified SAFe 5 agilist.

  • Former Agile Scrum Master and Business Analyst at American Airlines who delivering digital transformation and change management.

  • Built and grew IBM’s global data mining practice to 27 people, including 18 Ph.D.’s with responsibility for the delivery of data mining solutions throughout North America.

  • Oversaw the creation and delivery of training programs to start data mining practices in Europe and Asia Pacific; and for customers to adopt new data mining techniques and technologies in their enterprises.

  • Drove IBM data mining product and solution requirements from clients. Responsible for the functional specifications for IBM’s first data analytics software products and for industry based analytical solutions for Energy other industries.

  • Enhanced IBM’s growth and visibility in business intelligence as reflected in Gartner Group’s annual surveys. IBM revenues broke $1 Billion in annual sales after 5 years.

Are you a forward-thinking company that understands the real value of thought leadership? Are you looking for a proven strategist who can quickly understand the nuances of your business and help you make data-driven decisions?

My goal is to help you achieve yours.

Let's connect!



Agile | Scrum| Business Analytics and AnalysisData Analytics | Thought Leadership | Strategic Planning | Performance Improvement | Predictive Analytics | Prescriptive Analytics | Upstream | Oil and Gas | Business Development | Cognitive Computing | Data Mining | Healthcare / Life Sciences | Integrated Operations | Production Optimization | Business Intelligence | Behavioral Insights of Systems | Operational Excellence | Agile | DevOps | Portfolio Management


  1. -
    Owner/CEO, Independent Analytic Consultant

    Use applied data mining (data analytic and Geo-spatial analysis) to find new oil prospects, and, calculate the size and value of the oil reserves. Also, working to create an optimal development program for the prospect.  

  2. The next great adventure

    Let me build a great business for you!

  3. -
    Scrum Master & Business Analyst,

    • Create new digital products to drive high impact customer loyalty from strategy through build to support through completion, including maintenance and operations (DevOps), monitoring and alerting
    • Facilitate team growth and timely delivery of working software for AA digital channels.
    • Overseeing three team’s migration to DevOps and Cloud, including automation, TDD, KPI metrics.
    • Provided leadership to team of 20 resources across .com, app and self-service machines. Angular SPA connected to microservices, integrated to 3 legacy frameworks.
    • Design collaboration strategy for delivery teams to minimize conflicts.
    • Coach, mentor and develop team in Agile principles while migrating to DevOps.
    • Demonstrate thought leadership with a proven track record of leading teams to think critically and innovatively through full lifecycle software and multidisciplinary development.
    • Foster team commitment to tasks and influence key stakeholders internally and externally.

  4. -
    Loyalty Portolio Manager , American Airlines

    Manage the care and feeding of a  50+ person software delivery organization for

    • Oversee the loyalty domain delivery practice for - resource and financial performance management.
    • Deliver operational excellence in software delivery, help teams adopt Lean practices.
    • Helping customers solve their complex business issues from strategy to execution.
    • Determine functional requirements for software applications, assess data quality and algorithm performance compared to real world functionality and KPI metrics to evaluate how well simulations predict reality.
    • Demonstrate thought leadership in data industry leading practices of data sourcing, data management technology, and data analytics.

  5. -
    Sr. Managing Consultant, IBM Global Service

    Conceived and delivered compelling thought leadership to clients on industry trends and prescribe strategic innovative solutions for client challenges. Studies included, collaboration optimization for projects, smarter usage of data analytics, new trends in mobility and the digitization of the front office.

    As a Senior Managing Consultant in the Oil and Gas Practice delivered data management solutions to top 5 global oil and gas integrated accounts, with focus on innovative data cleansing, integration and analytical solutions for real-time performance optimization.  Developed use cases for cognitive computing.

Proudest Accomplishment

Watching my children grow beyond my wildest expectations!  Absolutely awesome!

Experience Highlights

  • Owner/CEO
    Independent Consultant
  • Published IBM Study Finding Common Ground
    Collaboration on large capital projects in oil and gas

Education Highlights

  • Doctor's Degree
    Geology and Geophysics


  • Boy Scouts of America
    Troop Committee, and Merit Badge Chairman
  • Fostering Cats
    Local Humane Society


  • Scouting
    Helping Young men become vibrant members of society


  • Public Speaking
  • Team Building
  • Problem Solving
  • Data Analytics
  • Business Analysis
  • Data Management
  • Strategic Planning
  • Management Consulting
  • Entrepreneurship
  • People Management
  • Portfolio Management
  • DevOps


Dallas/Fort Worth Area